Metadata

Use metadata to save any custom data to Participants and Rewards to make your advocate program even more dynamic.

Certain LoyaltySurf objects, such as Participants and Rewards can have a special metadataparameter, which is useful for storing any custom information.

Use Cases

Here are some examples of how you could use metadata:

  • Issue different reward values to participants based on their different metadata properties. Learn more here.

  • If you need to save custom data to a participant to display or use later in your own application.

  • Attach custom key/value data to rewards in your campaign to retrieve later via the REST API when automating a reward via Webhooks or Zapier.


Overview

Participant metadata

  • Can be set via the campaign editor, admin dashboard, and REST API

  • Can be retrieved via REST API and is available via Webhooks

  • Can be viewed from your admin dashboard and when you download your participants list

Reward metadata

  • Can be set via the campaign editor

  • Can be retrieved via REST API and is available via Webhooks

  • Can be used within LoyaltySurf emails


Participant metadata

Setting participant metadata

There are several different ways to save metadata to a participant.

Campaign Editor

From Campaign Editor > 2. Design, you can update the Signup/Login Form with custom fields. When a participant submits a new task from your advocate portal, they will need to submit the custom fields as well, which will be saved as participant metadata.

Update the Signup/Login Form in the campaign editor
When a participant signs up for the first time on your advocate portal, custom fields will be saved as metadata

Admin Dashboard

When you are viewing a participant from the LoyaltySurf admin dashboard, you can add or update their metadata.

Update a participant in the admin dashboard

REST API

You can use these REST API endpoints to add or update a participant's metadata:

For adding new participants:

For updating existing participants:

Using participant metadata

REST API

You can use these REST API endpoints to retrieve a participant's metadata:

Webhooks

Participant metadata is returned on all participant payloads in Webhook events.


Reward metadata

Setting reward metadata

There is only one way to update reward metadata, from Campaign Editor > 1. Rewards.

Add/edit reward metadata from the campaign editor

Using reward metadata

You can then reference this reward metadata in different places of the Campaign Editor for UI purposes. For example, metadata will be available as an option by clicking the "+ Personalize" dropdown in emails.


Policies

The following are the policies when creating or updating metadata.

Policy

Limit

Metadata Key

40 characters

Metadata Value

500 characters

Total Metadata Keys

50 keys / object

Key Characters

Alphanumeric

Note the following:

  • All metadata keys will be converted to camelCase. For example, if you provide a key "My Metadata Key" that key will be converted to myMetadataKey .

  • Important: Do not store any sensitive information (personally identifiable information, such as credit cards and social security numbers) as metadata within LoyaltySurf, as metadata rewards are accessible from the JavaScript SDK.

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